The Sane Society: The Great Humanistic Philosopher and Psychologist Erich Fromm on How to Save Us From Ourselves

“The whole life of the individual is nothing but the process of giving birth to himself; indeed, we should be fully born, when we die.”

 

“Every advance of intellect beyond the ordinary measure,” Schopenhauer wrote in examining the relationship between genius and insanity, “disposes to madness.” But could what is true of the individual also be true of society — could it be that the more so-called progress polishes our collective pride and the more intellectually advanced human civilization becomes, the more it risks madness? And, if so, what is the proper corrective to restore our collective sanity?

That’s what the great German humanistic philosopher and psychologist Erich Fromm (March 23, 1900–March 18, 1980) explores in his timely 1956 treatise The Sane Society (public library).

Fifteen years after his inquiry into why totalitarian regimes rise in Escape from Freedom, Fromm examines the promise and foibles of modern democracy, focusing on its central pitfall of alienation and the means to attaining its full potential — the idea that “progress can only occur when changes are made simultaneously in the economic, socio-political and cultural spheres; that any progress restricted to one sphere is destructive to progress in all spheres.”

Two decades before his elegant case for setting ourselves free from the chains of our culture, Fromm weighs the validity of our core assumption about our collective state:

Nothing is more common than the idea that we, the people living in the Western world of the twentieth century, are eminently sane. Even the fact that a great number of individuals in our midst suffer from more or less severe forms of mental illness produces little doubt with respect to the general standard of our mental health. We are sure that by introducing better methods of mental hygiene we shall improve still further the state of our mental health, and as far as individual mental disturbances are concerned, we look at them as strictly individual incidents, perhaps with some amazement that so many of these incidents should occur in a culture which is supposedly so sane.

Can we be so sure that we are not deceiving ourselves? Many an inmate of an insane asylum is convinced that everybody else is crazy, except himself.

Fromm notes that while modernity has increased the material wealth and comfort of the human race, it has also wrought major wars that killed millions, during which “every participant firmly believed that he was fighting in his self-defense, for his honor, or that he was backed up by God.” In a sentiment of chilling pertinence today, after more than half a century of alleged progress has drowned us in mind-numbing commercial media and left us to helplessly watch military budgets swell at the expense of funding for the arts and humanities, Fromm writes:

We have a literacy above 90 per cent of the population. We have radio, television, movies, a newspaper a day for everybody. But instead of giving us the best of past and present literature and music, these media of communication, supplemented by advertising, fill the minds of men with the cheapest trash, lacking in any sense of reality, with sadistic phantasies which a halfway cultured person would be embarrassed to entertain even once in a while. But while the mind of everybody, young and old, is thus poisoned, we go on blissfully to see to it that no “immorality” occurs on the screen. Any suggestion that the government should finance the production of movies and radio programs which would enlighten and improve the minds of our people would be met again with indignation and accusations in the name of freedom and idealism.

Art by Edward Gorey from The Shrinking of Treehorn

Less than a decade after the German philosopher Josef Pieper made his beautiful case for why leisure is the basis of culture, Fromm adds:

We have reduced the average working hours to about half what they were one hundred years ago. We today have more free time available than our forefathers dared to dream of. But what has happened? We do not know how to use the newly gained free time; we try to kill the time we have saved, and are glad when another day is over… Society as a whole may be lacking in sanity.

Fromm points out that we can only speak of a “sane” society if we acknowledge that a society can be not sane, which in turn requires a departure from previous theories of sociological relativism postulating that “each society is normal inasmuch as it functions, and that pathology can be defined only in terms of the individual’s lack of adjustment to the ways of life in his society.” Instead, Fromm proposes a model of normative humanism — a redemptive notion that relieves some of our self-blame for feeling like we are going crazy, by acknowledging that society itself, when bedeviled by certain pathologies, can be crazy-making for the individual…

more…

https://www.brainpickings.org/

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No Masters, No Rulers – A World Without Statist Conditioning

by Gary ‘Z’ McGee, Staff Writer, Waking Times

“The most useful piece of learning for the uses of life is to unlearn what is untrue.” ~Antisthenes

Raised, as most of us are, within nation states, it is extremely difficult to think outside the statist box. It’s tantamount to cognitive dissonance; Might as well ask a fish to breathe outside water, it’s so counterintuitive. But, and here’s the rub, we are not fish, and if we want to continue to be a progressively evolving species on this planet, we are going to have to think outside the box.

The thing is, it’s perfectly okay if “the box” is healthy, sustainable, and moral. But when it’s unhealthy, unsustainable, and immoral, like the statist box is, then it becomes imperative that we think outside of it. If we cannot do this, then we cowardly give in to indifference and ignorance, and we will be ruled by those who know how to gain power over indifference and ignorance. As Plato pointed out, “The price of apathy toward public affairs is to be ruled by evil men.”

In order to recondition our statist conditioning, we’re going to have to imagine a world without masters and rulers. No mastery except for self-mastery; no rulers except for self-rule. This seems counterintuitive to our statist conditioning, but it’s not. We simply need to be a little more imaginative about the ways in which we approach the ideas of leadership and rules. Leadership does not imply the need for masters, and rules do not imply the need for a ruler. We simply need a fresh perspective, preferably one that can see past statist driven propaganda. As Plotinus said, “We must close our eyes and invoke a new manner of seeing… a wakefulness that is the birthright of us all, though few put it to use.”

No Masters Does NOT Mean No Leaders

“In individuals, insanity is rare; but in groups, parties, nations, and epochs, it is the rule.” ~Friedrich Nietzsche

A good leader does not seek mastery over others but mastery over the self. It is through self-mastery that a leader leads by example. No masters means no seeking mastery over others (tyranny), and no bequeathing mastery over oneself to others (slavery). It does not mean no leadership. Rather, no masters implies leadership through self-mastery, without the master-slave dynamic muddying up the waters of liberty.

The problem with growing up thinking inside the statist box is that we are brain washed into thinking that the mastery of the state, with its hierarchical power constructs and vertical oligarchy, is leadership. We are conditioned to think that our obedience to the system (house slavery) is the price we pay to not be kicked out of the nation (house).

No masters means freedom. Not the pseudo-freedom espoused by the state, but real freedom. It means no slavery, whether soft or hard. It means the individual is free to discover his/her own self-mastery through the leadership of others and not through obsequious to others or the system. As Epictetus said, “No man is free, who is not master of himself.”

A good leader knows when to follow (obey) as well as when not to follow (disobey). A true leader will not blindly kowtow to the state, but wisely question it, knowing that the state is mostly made up of individuals who tend to seek mastery over others rather than self-mastery. It’s because of this tendency that most states dissolve into authoritarian regimes that rule by force (fear and violence) rather than leadership (honor and prestige). Lest we give into the inherent insanity of the state, we must remain self-empowered individuals seeking self-mastery through sound leadership rather than self-inured individuals blindly following the mastery of the system that keeps the state entrenched.

No Rulers Does NOT Mean No Rules

“Those who are too smart to engage in politics are punished by being governed by those who are dumber.” ~Plato

As it stands, we are a nation within which the majority of us do not engage in politics. Is it any wonder we are governed by orange-faced bigots and dumb and dumber bipartisanship? Ad hominem aside, the powers that be only have power when we the people agree that they have power.

The problem is that the majority of the people are not proactively engaged in politics and tend to be ignorant to the ways in which power works. This bodes well for those in power, for the entrenched masters and rulers, but not so well for those seeking self-mastery, self-rule, and freedom and justice for all. As Lord Byron once said, “Those who will not reason are bigots, those who cannot, are fools, and those who dare not, are slaves.” Lest we allow ourselves to become bigots, fools, and slaves, we must be proactively engaged with our own freedom and aware of how the powers that be are working to keep us that way. “No masters, no rulers” is an extremely poignant phrase that keeps us circumspect and vigilant regarding our own freedom and liberty…

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About the Author

Gary ‘Z’ McGeea former Navy Intelligence Specialist turned philosopher, is the author of Birthday Suit of God and The Looking Glass Man. His works are inspired by the great philosophers of the ages and his wide awake view of the modern world.

This article (No Masters, No Rulers – A World Without Statist Conditioning) was originally created and published by Waking Times and is printed here under a Creative Commons license with attribution to Gary ‘Z’ McGee and WakingTimes.com. It may be re-posted freely with proper attribution, author bio, and this statement of copyright.

http://www.wakingtimes.com/2017/03/24/no-masters-no-rulers-world-without-statist-conditioning/

 

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Microwave Towers & Faster Downloads: The Hidden Health Impact of Wireless Communications

by Benjamin Nowland, New Dawn Waking Times

Imagine you arrive home after work to discover a new microwave antenna tower stationed at the edge of your backyard fence? How would you respond?

  1. If you’d had non-existent mobile phone reception for years prior (or if you were a techie ‘hooked on faster downloads’) then you might find reason to celebrate!
  2. You might respond as an ambivalent disempowered citizen, “I really wonder about those things but there isn’t much I can do about this anyway.”
  3. You may be in the growing group of empowered action-takers. You’ve either experienced microwave radiation sickness attributable to exposure or you’ve read books and articles on the topic which resonate with your own truth

Out of Sight Does Not Equal Out of Mind

Now forget the antennas in the backyard. Rather, that same day you arrived home from work telcos had erected a microwave antenna tower 300 metres from your residence. They paid someone rent to place it in a stealth location, a church steeple, behind a shop rooftop façade or on a water tower tucked out of public view behind parkland. Or it might have been located entirely visible, say next to a highway. We are already seeing so many of these towers that they no longer register. Our innate sensibility has often numbed to them in the same way we can numb to catastrophe or violence through a constant diet of Hollywood and TV news.

Telcos seeks to irradiate a large area (coverage) and increase data rate by:

  1. Multiple waveforms emitted (a variety of microwave frequencies generated and sent out through the ether via the antennas) – for instance the 700 MHz (0.7 GHz) band is highly penetrating (including through buildings) and is therefore especially effective used in conjunction with the 2600 MHz (2.6 GHz) band which has a high data rate (PENETRATION + HIGH DATA = HAPPY TELCO and customers). Keep in mind these frequencies are used to cook flesh. The microwave oven you dropped off at the recovery area of the rubbish tip the other week runs at 2.45 GHz.
  1. Turning up the ‘volume’ or microwave power density on the antenna array – in the same way we turn up the volume of our stereo. This is the same ‘invisible stuff’ emitted by your mobile device and WiFi. In the above example when the antenna tower was at the edge of your back fence (say 100 metres from your bedroom), you’d likely complain, “Not In My Back Yard!” When it is located 300 metres away and out of sight in council bushland there is no way for you to complain as you do not even know about it! Even if it is located on the side of a road you might not consider taking action, such is the distorted form of information passed on to the public (more on this later).

Distance is an important consideration per the Inverse Square Law for distance from source (of microwave radiation) – Intensity α 1/distance.2

If the antenna was at 100 metres distance then was moved to 300 metres, the intensity will be 1/9th that at 100 metres. However, what if the telco turned up the ‘volume’ of the antenna array at 300 metres to be 90 times higher than the antennas at 100 metres? Intensity would then = 1/9 x 90 = 10 times higher at 300 metres than at 100 metres. Most of us do not spend our evenings searching data on local antenna emission levels.

The Inverse Square Law applies similarly to devices. Many years ago I had a wireless emitting Telstra modem located underneath a couch I enjoyed lying on in the evening to read – not clever. I wondered why my sleep was so chaotic during that phase. I correlated to show the pre-bed ritual of a book on the couch was a contributor. I’ve since hardwired my Internet.

Transform your brain health by simply stretching out to arms-length and putting your phone on ‘speaker’ rather than pressing it to your ear and literally ‘cooking’ parts of your brain.

  1. Working with trajectory and strategic location – there is an overlay strategy to eliminate ‘black spots’. One element that can assist (and hinder) this strategy is trajectory. If in the above example the tower 100 metres from your bedroom is at 50 metres elevation per Figure 1 (note this is indicative software only) and you happen to live in a tenth floor apartment, then you could well be in the direct line of fire. If you were in a house on the ground floor the power density (or exposure levels) would not be as high. However, consider the ‘side lobes’ that are the diagonal high intensity lobes dependent on antenna design/type. There is a myth that you are ‘protected’ directly beneath an antenna array. Because of side lobes this is not the case, though you are less exposed than if you were directly in front of it.

Faster Data Rates PLEASE MR TELCO

The telcos suggest the market is requesting faster data rates and ‘eradication’ of mobile black spots. The suggestion is we want high-speed coverage everywhere.

Telcos tell us the public is demanding faster rates on their devices and that is why they need to build more towers and turn up the power density. Do you want to download ten videos simultaneously rather than just one? We are a misinformed public with minds etched by PR and advertising. We are told of the benefits of a wireless world such as convenient communications, improved work efficiency, and safety devices.

The law of polarity holds that wherever there are benefits we find shortcomings. We do not hear that in 2009 over 300,000 Swedes indicated they are detrimentally affected by electromagnetic radiation. We are not presented the stories of thousands of Australians experiencing anxiety, headaches, brain fog and even heart palpitations, lost in an unreceptive, outdated and often derisive medical system. We aren’t informed of the snake-oil industries that have sprung up to ‘service’ the desperate.

Presently ‘we’ as powerful individuals are not demanding faster downloads. There is a collective entity influencing and it can be difficult to create space to ‘see’. I switch on my phone for around 10-20 minutes per day. Not everyone can do this, and I may have a work-lifestyle that requires more connectivity in the future. Why not experiment? The act of experimenting is an act of questioning the status quo. How low can you go?

Am I Being Rattled by Microwaves?

For those who have been feeling ‘off’ for no apparent reason, with headaches, anxiety, a general ‘jitteriness’ and irritation, insomnia and perhaps more extreme symptoms such as tingling in the extremities, brain fog and palpitations, the answer may be YES. Microwave radiation exposure is not the only contributor, however it’s one of multiple environmental factors…

more…

About the Author

BENJAMIN NOWLAND (Honours Mechanical Engineer, Grad. Cert. Environmental Management, Cert. IV Training and Assessment, Certified Health Practitioner and Yoga Teacher) shares original perspectives on health and spirituality. Ben is the best-selling author of Playing GOD Biological and Spiritual Effects of Electromagnetic Radiation – a book created to stretch perceptions whilst easily digested by the householder. He has spent two decades exploring human potential, the infinite and eternal. Connect with Ben at: ben@dharamhouse.com.

Benjamin Nowland is the author of Playing GOD Biological and Spiritual Effects of Electromagnetic Radiation, a book for empowered action-takers in the community, health practitioners and for those experiencing symptoms. To obtain your copy, visit www.vividpublishing.com.au/playinggod/ or call Vivid Publishing on 08 9467 4143. For further information on Ben’s work, visit his website www.dharamhouse.com.

http://www.wakingtimes.com/2017/03/21/microwave-towers-faster-downloads-hidden-health-impact-wireless-communications/

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The last hollow laugh

Resultado de imagem para Francis Fukuyama photographed in Paris.

Francis Fukuyama photographed in Paris. Photo by Stephane Grangier/Corbis/Getty

Since Francis Fukuyama proclaimed ‘The End of History’ 25 years ago, he has been much maligned. His work now seems prophetic

Paul Sagar is junior research fellow in politics and international relations at King’s College at the University of Cambridge.

Edited by Nigel Warburton

This year marks the 25th anniversary of Francis Fukuyama’s The End of History and the Last Man (1992). Rarely read but often denigrated, it might be the most maligned, unfairly dismissed and misunderstood book of the post-war era. Which is unfortunate for at least one reason: Fukuyama might have done a better job of predicting the political turmoil that engulfed Western democracies in 2016 – from Brexit, to Trump, to the Italian Referendum – than anybody else.

This should sound surprising. After all, Fukuyama’s name has for more than two decades been synonymous with a fin-de-siècle Western triumphalism. According to the conventional wisdom, he is supposed to have claimed that the collapse of the communist regimes in eastern Europe and the United States’ victory in the Cold War meant that liberal capitalist democracy was unambiguously the best form of human political organisation possible. To his popular critics – sometimes on the Right, but most especially on the Left – The End of History was thus a pseudo-intellectual justification for a hyper-liberal capitalist ideology, whose high-water mark was the disastrous administration of George W Bush. Fukuyama’s tagline – ‘the end of history’ – was seized upon by critics as proof that he was attempting to legitimate neoconservative hubris, cloaking a pernicious ideology with the façade of inevitability.

But (the conventional wisdom continues) hubris was soon followed by nemesis: the 9/11 attacks and the subsequent disaster of the Iraq War showed how wrong any triumphalist vision of liberal-capitalist world order was. Fukuyama took particularly heavy flak in this regard. Francis Wheen, in How Mumbo Jumbo Conquered the World (2004), was typical when he accused Fukuyama of being a shill for neo-con interests. In reply to the question ‘How do you get ahead by boldly making one of the worst predictions in social science?’ Wheen sniped: ‘If you are going to be wrong, be wrong as ostentatiously and extravagantly as possible.’ He claimed that Fukuyama ‘understood what was required to titillate the jaded palate of the chattering classes’ – and played on this for personal gain.

Yet all of this is incorrect. For a start, it is a gross misreading of The End of History to see it as any kind of triumphalism, let alone one subsequently disproved by the rise of radical Islam, or the stalling of capitalist democracies post-2008. It was also deeply unfair to Fukuyama himself. Although a public intellectual rather than a traditional academic, his infamous book displayed an erudition and depth of learning, combined with ambition and panache, that few tenured academics come close to. He might have been wrong, but he was never the dummy his critics made out.

To see this better, it’s worth elucidating the actual argument of The End of History. For a start, Fukuyama never suggested that events would somehow stop happening. Just like any other sane person, he believed that history (with a small h), the continuation of ordinary causal events, would go on as it always had. Elections would be held, sports matches would be won and lost, wars would break out, and so on. The interesting question for Fukuyama was about History (with a big H), a term that, for him, picked out a set of concerns about the deep structure of human social existence.

With regards to History, Fukuyama advanced a complex thesis about the way opposing forces play themselves out in social development. Here, he drew inspiration from the work of the German philosopher Georg Hegel, via the reinterpretations of the Russian émigré Alexandre Kojève. Hegel (and Kojève) proposed that History is a process by which contradictions in the ordering of societies work themselves out by eventually overcoming conflict, so as to move to a higher order of integration, where previous contradictions drop away because the underlying oppositions have been solved. The most famous instance of such a ‘dialectical’ view is Karl Marx’s (also made under Hegel’s influence): that the bourgeoisie and the proletariat would eventually move past their combative opposition, via a period of revolution against capitalism, into the harmony of communism.

In essence, big-H history was, for Fukuyama, an understanding of human development as a logical progression (or dialectical working out of contradictions), generating a grand-narrative of progress, in which each step forward sees the world becoming a more rational place. For Fukuyama, the long-run development of humanity was clearly discernible: from the Dark Ages, to the Renaissance, and then crucially the Enlightenment, with its inventions of secularism, egalitarianism and rational social organisation, paving the way in turn for democratic liberal capitalism. This was the cumulative, and thus far upward-curving, arc of human development…

more…

https://aeon.co/essays/was-francis-fukuyama-the-first-man-to-see-trump-coming

 

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We Are Walking a Tightrope Through Chaos

by Julian Rose, Contributor, Waking Times

Rational observation leads one to be unable to deny the undeniable: the toxic burden now being carried by the Earth’s atmosphere, living matter, animals and humans, has taken us all to the brink of apocalypse.

Yet, in spite of evidential states of dramatic damage to the fabric of life on Earth, radiantly beautiful children are birthing on this planet every day, as if in defiant declarations of the power of life over death.

These children are arriving even as nuclear reactors leak, catch fire and melt down, depositing their deadly radioactive isotopes around the planet. Even as a persistent drum beat ‘for war’ reverberates across continents and seas. Even as mind numbed and micro-chipped robotic humans blunder blindly onwards towards their slavish epiphany. Even as the skies are torn apart by streams of aluminum sulphate nano particles, and depleted uranium continues its mission as a weapon of mass destruction, to rip the very heart out of the warm corpuscles of life.

Yes, in spite of these – and so many more – acts of political, military and corporate sabotage upon the sentient veins of sacred living matter, the children of genius keep coming. And quantum physics reveals the absolute inter-connectivity of the diversity of all life, and how we are one. All one.

While plants and animals suffer the fate of being genetically engineered into new species, further denaturing an already deformed environment, the humble element of water is revealed to be a crystalline gift of the gods with exceptional powers to sooth and heal.

It is an extraordinary time on this blessed beleaguered planet. Resonant with extremes. Extremes that squeeze us and squeeze us, either into acts of submission or acts of rebellion and revolution, born of revelation.

We who are ‘alive’ choose rebellion. A passionate refusal to give-in. However, in order to make our rebellion into something capable of moving forward, manifesting itself as positive action in the here and now, it becomes all important to retain focus and not be pulled out of line by that which manifests as the crazed daily reality.

So let us be aware: we are up against a gathering storm of politically led divisiveness , and as a consequence, are being blinded by a confusion of emotive, violent, media manipulated images; blind and bigoted rhetoric, ‘fake news’ and a deluge of acts of narcissistic criminal self-indulgence.

We are faced by ‘legalized corruption’ becoming the common code of governments across the world.

‘Democracy’ is morphing into totalitarian centralization, in which the ‘executive’ takes unto itself the right to enact laws that grant, a priori, exclusive powers to the state or premier; including establishing a ‘snoopers charter’ to cover total surveillance of citizens’ activities.

But even as this is happening, higher levels of consciousness are rising up to counteract the all-out drive for the rule of fascism. At the time of writing, the Schumann Resonance is peaking at 40Hz +. A substantial increase in recent levels of between 7.8 and 15 Hz. Many believe this frequency rate to be directly correlated with an upward trend in spirit oriented energies supporting mankind’s liberation from the yoke of absolute autocratic control.

The confusion manifesting here and now on this planet, takes the form of an orchestrated war, enacted by global institutions and governments, to remove the last vestiges of what we have come to call our ‘civil liberties’. Diversity and individuality are being eaten-up by perversity and conformity. Large corporations get larger still, swallowing competitors as they go. Governments, I repeat, deftly take unto themselves ever more authority to control, with incremental accumulations of power being seized almost at will.

The centralized super-state looms ever nearer, under the moniker of organized protection against a rise in ‘terrorism’. Yes, the very terrorism which the state itself instigated by embarking on violent invasions of foreign territories and massive sales of armaments to those willing to work for illegitimate ‘regime change’.

Back on home turf, crusading armies of ‘believers’ in this that and the other, slug it out in an orchestrated war of ‘left’ versus ‘right’. Extreme left versus extreme right. Nationalists versus federalists. Globalists versus populists. Divide and conquer, stoked into an all-consuming fire of blind attrition. Attrition created and financed by the planet’s dominant architects of control…

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About the Author
Julian Rose is an early pioneer of UK organic farming, international activist and author. Contact Julian at www.julianrose.info to find out more. He is President of The International Coalition to Protect the Polish Countryside, and is the author of two books with some very powerful perspectives: Changing Course for Life and In Defence of Life.
This article (We Are Walking a Tightrope Through Chaos) was originally created and published by Julian Rose and is re-posted here with permission. It may be re-posted freely with proper attribution, author bio, and this copyright statement.

https://aeon.co/essays/how-ambient-music-can-help-ease-the-trauma-of-the-icu

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Dumbing You Down with Ridiculous Television Commercials

by Sigmund Fraud, Staff Writer,Waking Times

At the heart of the social insanity, mindless acquiescence to authority, and automatic compliance with any and every new government rule or regulation, is a deliberate effort to dumb down the population. It takes place in the halls of our educational institutions, and it comes home with us at night to our television screens.

According to educational whistleblower and author of The Deliberate Dumbing Down of America, Charlotte Iserbyt:

“…over a thirty- to fifty-year period-what must surely amount to tons of materials containing irrefutable proof, in the education change agents’ own words, of deliberate, malicious intent to achieve behavioral changes in students/parents/society which have nothing to do with commonly understood educational objectives.”

We know the education system is designed to produce drones, but today I’d like to bring your attention to the role television commercials play in engineering our society toward entropy, division, conformity and decay.

Consider at once this ridiculous advertisement from Australia, where a wine company is hoping you’ll drink more of their booze after watching a computer generated kangaroo liven up the party while getting the attention of supermodels. They overtly twist their brand name, Yellowtail, into crude sexual innuendo, appealing to your most base desires.

Young children learn primarily by observation of what other people do. If adults do stupid things, kids do stupid things. So it is as well with the so-called mature adults among us, who imitate each other in order to fit with each other.

When the templates for acceptable social behavior are pounded into our heads from television, humans emulate the celebrities, actors and beauties on the screen. And commercials are the worst, as their rapid, attention deficit generating format are repeated again and again so as to become implanted in our minds.

 

Couple this with the fact that we are technologically isolated (while highly connected) in today’s society, and as such, mass media serves as a kind of common language, a way of relating to one another, and of establishing the broadcast-level reality. Now you have a world of people who take cues from advertisers, which are adopted by others, eventually snowballing into a real-life Idiocracy.

Here, Devour frozen foods has altogether given up on subtlety, turning the experience of eating processed foods laden with preservatives, colorants and other chemicals, into an orgasm.

And in this creepy version, again for Devour processed foods, a drone-like office employee is so dumb, and so sexually confused, that he talks dirty to his plastic dish of synthetic garbage.

The corporate-controlled consumer matrix, which now guides the development of our cities and social lives, became a cultural imperative with the help of the scientific development of product marketing. Also known as corporate propaganda, it was pioneered mid-twentieth century by author of the book Propaganda, Edward Bernays, who himself best explains the engineered scheme at play in pop-culture:

“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of…in almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking we are dominated by the relatively small number of persons…who understand the mental processes and social patterns of the masses. It is they who pull the wires that control the public mind.” ~Edward Bernays

He would know. His ideas were heavily influenced by the work of his uncle, Sigmund Freud, the so-called father of modern psychology, who developed theories which still govern much our understanding of the human psyche. He’s most recognized for the idea that humans are motivated first and foremost by the drive to fornicate. Bernays’ contribution was linking products to sex, with marketing that jars the perception of reality.

In this classic piece of commercial art, Axe Body Spray does a splendid version of  the time-honored marketing illusion that the purchase of a product will bring sex with beautiful women.

A major purpose of this type of marketing is to suspend disbel ief, which is a visual procedure which leads to the acceptance of outlandish claims. Commercials are the perfect open format for messing with people’s heads, where superstar, perfect people present conflicting, senseless ideas…

more…

About the Author
Sigmund Fraud is a survivor of modern psychiatry and a dedicated mental activist. He is a staff writer for WakingTimes.com where he indulges in the possibility of a massive shift towards a more psychologically aware future for humankind. Follow Sigmund on Facebook here.
This article (Dumbing You Down with Ridiculous Television Commercials) was originally created and published by Waking Times and is published here under a Creative Commons license with attribution to Sigmund Fraud and WakingTimes.com. It may be re-posted freely with proper attribution, author bio, and this copyright statement.

http://www.wakingtimes.com/2017/03/14/dumbing-television-commercials/

 

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The Worst Job I Ever Had: Working in a Call Center for a Cell Phone Company

by John McDermott

It was four straight hours of listening to complaints, a lunch break, and then another four hours on the phone.

Lucas McDaniel, 31, Bloomington, Indiana

Current Job: IT Technician at Indiana University
Worst Job Ever: Customer service representative for a large cell-phone plan provider

How I got in

I was just out of college, struggling to find a job, and expenses were piling up — student loans, rent, utilities, food, car insurance. I felt the walls closing in and knew I had to find a job, any job.

I decided to apply for a job at a call center, answering customer service calls for a large telecom provider. The place had a bad reputation — a couple friends had worked there and told me, “It sucks, but it’s a job.” Which was my exact mindset heading in.

All I had to do was walk in and fill out the application. The next week they invited all the new applicants in for a mass interview, and if you made it that far, you were basically hired.

We had about eight weeks of training, all of it paid at $8 per hour. The training consisted of the new crop of employees sitting in a room for eight hours a day, looking at PowerPoint slides and listening to recordings of people dealing with customers.

Fewer and fewer people showed up over the course of training. They got a couple paychecks, then bailed. It was demoralizing. I had just earned an engineering degree from a four-year university, and here I was among a bunch of high-school dropouts.

The last week of training was spent on the floor, where we watched customer service reps field actual calls from customers. I learned more that week than I did the previous seven. All the other training was a waste.

When I realized it was going to suck

That’s when I realized I was totally unprepared for the job. I watched the customer service reps log their call information in the internal software system, and quickly realized I had no idea how to use it. “What did you just do?” I asked them. “We didn’t go over that in training.”

“Ask your supervisor,” they’d say.

The supervisor said if we had any questions, we should just look it up in the internal learning database and follow the script. But the database didn’t account for most of the situations the customers described. Or the customer would give a response not included in the script, and we’d be left flying blind.

I often had to put the customer on hold just so I could call over a supervisor and ask them what to say.

There were about 500, 600 people on the call center floor at once. It was a wide-open warehouse, with rows of cubicles, 10 to each row. The partitions between them were small, so our calls often bled into each other’s. I worked nights, and it was miserable going from fluorescent lighting to utter darkness.

Our base pay was $9.50 an hour, but you could make up to $12 if you stuck it out long enough. Promotions were on a merit system. You were judged harshly by the customer satisfaction surveys conducted after each call. If you weren’t able to fix someone’s problem, even if you followed the script, the customer would rate you low and ruin your chance for a raise or bonus…

more…

https://melmagazine.com/the-worst-job-i-ever-had-working-in-a-call-center-for-a-cell-phone-company-b5dd66d4a097#.qgb0pyv8p

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